Verwood is a rapidly expanding town situated in the north-east of the county, with a current population of 14,930 people.

Situated amid heathlands, it was originally known as Fayrewood.

Historically, one key industry in the area was the famous Verwood Potteries, but much of the current local employment is based around the modern Ebblake Industrial Estate.


Verwood is located on the B3081, around 4 miles north of the A31 Trunk Road.

Commercial land

Between 1994-10, 3.8 hectares of land have been developed in Verwood. The total area of land with permission or allocated in local plans is 3.0 hectares.